The London Edit

The London Edit

London street style is not a new phenomenon

The English capital's sidewalks have long been a hotspot for fashion photographers on the hunt for the latest trend looks.

London is a place where you can wear your craziest outfit to breakfast without anyone batting an eyelid. However, it's also a place where you can be ultra-chic and no-nonsense one day and trend-driven the next. Your style can be whatever you like and feel at any time. And it's true - Brits really do give good outfit inspiration 24/7.

That's why we collaborated with models and influencers Anna Sophie a new Frogbox campaign with real London street style prepared for you. Discover great outfits on the streets of one of our favorite cities.

Frogbox's Autumn & Winter collection combines the ABCs of modern urban style: effortlessly stylish and versatile in terms of wearing comfort.

Styles in neutral tones, relaxed silhouettes and play with textures are perfect for our current everyday lives. Styles in colorful prints and with special details create exciting contrasts.

The collection includes everything from cozy turtleneck sweaters to dresses to (faux) leather and athleisure wear, the highlights that fit every agenda.

Follow @annasophie_love and @frogbox_ on Instagram and get inspired by our #OOTDs!

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Whatever suits it